- Lower than a month after its FinovateSpring demo, unitQ has launched its Influence Evaluation software.
- The brand new providing helps companies establish each necessary product high quality points of their app in addition to the affect of fixing these points.
- Influence Evaluation permits corporations to enhance their unitQ Scores, which allow companies to precisely examine their app with rival apps in the identical business.
Product high quality platform and Finovate newcomer unitQ just lately launched its Influence Evaluation software. The brand new providing helps companies acknowledge and deal with important product high quality points and the affect of correcting them.
“With Influence Evaluation, groups can study what impacts fixing a difficulty might need on KPIs like 1-star critiques, assist tickets, model sentiment, and extra – earlier than taking motion,” unitQ Product Supervisor Brett Caplan wrote on the corporate weblog late final week.
UnitQ’s Influence Evaluation software works by mechanically figuring out user-generated points that can have the best affect on product high quality if mounted. These points – which unitQ calls “High quality Displays” – not solely information groups towards an important product high quality issues, but additionally steer the staff away from issues which will appear important, however could have a minimal and even hostile affect on an app’s unitQ Rating, in addition to its score inside its personal market (i.e., Apple App Retailer, Google Play Retailer, and so on.).
The unitQ Rating permits corporations to check their app’s high quality — based mostly on Apple App and Google Play shops score and critiques – towards that of different apps from the identical business. A companion evaluation, the Inside unitQ Rating contains every thing evaluated within the unitQ Rating, but additionally contains person suggestions culled from social media reminiscent of Twitter and Reddit, in addition to knowledge from buyer assist and chatbot functions. The brand new Influence Evaluation software permits corporations to see the affect of potential enhancements and modifications on each scores.
“A unitQ Rating nearer to 100 signifies a model has few product high quality points general,” Caplan defined. “It signifies that customers benefit from the product, the expertise is well-designed, straightforward to make use of, responsive – and is nearly freed from bugs, damaged flows, and operational errors. Greater scores equal higher merchandise, and extra glad clients.”
The Influence Evaluation software is powered by the machine studying capabilities of the unitQ Monitor, which measures, analyzes, and visualizes the unstructured knowledge of person suggestions. The expertise interprets textual content from greater than 70 languages, normalizes and removes personally-identifiable info (PII), enriches knowledge with sentiment evaluation, and appends with product metadata. By turning qualitative suggestions into quantitative knowledge, unitQ helps corporations uncover necessary insights that allow them to enhance product high quality.
Headquartered in Burlingame, California, unitQ most just lately demoed its expertise at FinovateSpring 2022 in Could. The corporate was co-founded by Christian Wiklund (CEO) and Niklas Lindstrom (CTO) in 2018. Among the many firm’s clients are corporations reminiscent of Chime, Present, and fellow Finovate alums Klarna and Nubank.
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