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In abstract web3 would resolve:
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Opening the social graph and descentralisation will help limiting algorithm manipulation and empowering customers to take management over their social graph and social footprint.
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By storing relationships and exercise on chain, customers can monitor and monetise their exercise with out intermediators. As an example, apps constructed on prime of Lens Protocol (desgined by Aave crew) can present monetisation options to customers curating content material. This opens a brand new asset class.
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Bots can manipulate the graph and artificially generate social content material, provoke tensions, or produce pretend visitors. Digital IDs will help to restrict the exercise of applications and algorithms simulating human behaviour offering dependable non-public digital identities.
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